The rapid transformation of the retail sector has made artificial intelligence (“AI”) one of the most important forces reshaping shopper behavior, and few companies are better positioned within this shift than A2Z Cust2Mate Solutions (NASDAQ: AZ), an innovator in AI-powered smart-cart technology that enables seamless in-store checkout, personalized promotions and real-time data intelligence. A2Z provides retailers with an advanced platform that blends automation, shopper analytics and frictionless checkout to improve margins and enhance the customer experience.
A recent Coresight Research report highlights how AI is underpinning every stage of grocery retail, from demand forecasting and shelf analytics to checkout automation and hyper-personalized engagement. Titled “Five Ways AI Is Being Used in Grocery and Mass Retailing—and What’s Next,” the report notes that retailers deploying AI-driven demand planning tools have already reduced food waste, improved availability and increased sales through data-driven decisions.
Smart carts, an area where A2Z is an established leader, are highlighted in the report as one of the most transformative tools in this shift, enabling shoppers to check out directly from the cart and allowing retailers to collect detailed, real-time information about purchasing behavior. In fact, the report notes that 63% of U.S. smart-cart users value faster checkout above all other features, reflecting growing demand for frictionless shopping experiences.
The report observes that retailers deploying AI-driven demand planning tools have already reduced food waste, improved availability and increased sales through data-driven decisions. AI-enabled, shelf-monitoring robots are detecting out-of-stocks and pricing inconsistencies in real time, reducing labor demands and improving accuracy. In addition, Coresight reports that grocers increasingly rely on computer vision tools, automated shelf tracking and robotics to enhance operations and reduce losses, improving the customer experience through better-stocked and better-managed stores.
Coresight also emphasizes the rising importance of seamless checkout solutions powered by computer vision and smart sensors. These technologies reduce theft, minimize scanning errors and generate valuable data that retailers can use to personalize promotions and improve store layouts.
Coresight interviewed Cust2Mate chief marketing officer Yaniv Zukerman, who explained that the company’s smart cart turns mass marketing into “me marketing” by using AI to tailor promotions, recommendations, content and advertisements based on each shopper’s behavior, preferences, real-time activities, basket content and location in the store.
“Cust2Mate smart carts track activities and events in real time, they create a closed-loop system where every offer is measurable, personal and performance-driven,” the report noted. “By integrating real-time shopper insights with promotional strategies, grocers can help brands deliver more targeted campaigns. . . . This helps align the interests of retailers, suppliers and shoppers alike, and creates value for the shopper, builds trust and long-term loyalty and drives effective and impactful promotional performance for retailers and CPG companies.”
The report describes how Cust2Mate creates a closed-loop system in which every offer is measurable and performance driven, yielding better outcomes for retailers, brands and customers. It also details measurable results from Cust2Mate deployments, including up to a 50% increase in basket size, a 15% uplift in basket value and an average of more than 60% of shoppers returning to use the carts regularly. These metrics highlight both consumer satisfaction, reflected in a 4.3 out of 5 average rating, and strong operational efficiencies, with many retailers removing multiple traditional checkout lanes as a result of smart cart adoption.
As the Coresight report illustrates, the industry is on the cusp of an agentic-AI era in which virtual agents autonomously complete shopping tasks, compare prices and streamline purchasing for consumers. In this environment, retailers will increasingly depend on systems that provide high-quality, structured product data and real-time visibility into shopper behavior.
This is precisely where A2Z Cust2Mate stands out. By integrating AI, computer vision and retail analytics directly into the shopping cart, which is the most central touchpoint in the physical store, the company provides retailers with the tools needed to thrive in a landscape defined by automation, personalization and data-driven decision-making.
As more retailers accelerate the digitalization of their stores, solutions such as Cust2Mate are poised to play an even greater role in shaping the next chapter of grocery and mass retail. By delivering a uniquely integrated combination of frictionless checkout, personalized engagement, operational efficiency and real-time analytics, A2Z Cust2Mate Solutions Corp. has positioned itself as one of the leading technology providers in an industry moving rapidly toward automation and AI-enabled intelligence.
For more information, visit www.Cust2Mate.com.
NOTE TO INVESTORS: The latest news and updates relating to AZ are available in the company’s newsroom at https://ibn.fm/A2Z
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