TechMediaBreaks – Near Intelligence Inc. (NASDAQ: NIR) Shares New Consumer Findings for Retailers to Unlock Value, Gain Competitive Insights
Near Intelligence (NASDAQ: NIR), a global data intelligence platform that curates one of the world’s largest sources of intelligence on people and places, today announced its new study, The Great Generational Shopping Divide. The report reveals clear divisions between consumer groups, with the largest divide being generational, and finds Gen Z, Millennials, Gen X, and Boomers all have distinctly different expectations from brands, shopping preferences and outlooks for the future. High-quality consumer behavior data, which unites multiple sources to deliver insights into how consumers dine, shop, travel, work, etc., can be utilized by businesses to inform their marketing and operational…