TechMediaBreaks – Alphabet Inc.’s (NASDAQ: GOOGL) Acquisition Strategies Under Antitrust Scrutiny
Alphabet (NASDAQ: GOOGL, GOOG), a tech giant known, through Google, for its search engine and a plethora of digital services, is currently under the microscope for its acquisition strategies, particularly the purchase of AdMeld in 2011. This move, as reported by TechXplore on Sept. 17, 2024, is being scrutinized in an antitrust trial led by the Justice Department. The trial accuses Google of buying up emerging competitors, such as DoubleClick in 2008 and Invite Media, to cement its dominance in the online advertising market. This strategy is seen as an attempt to eliminate competition and control a larger share of…