TechMediaBreaks – SOBR Safe Inc. (NASDAQ: SOBR) Positioning Its Devices as Better Alternatives to Breathalyzers

SOBR Safe (NASDAQ: SOBR) (“SOBRsafe”), a provider of next-generation transdermal (touch-based) alcohol detection technology, is committed to serving the behavioral health and justice markets. “Behavioral health refers to a wide-reaching field that is concerned with mental health, substance use disorders, lifestyle, interpersonal relationships and more. A primary area of focus is behavioral health providers that have existing alcohol screening procedures. One of the ways these providers have traditionally employed to monitor their patients is with breathalyzers. But breathalyzers are unhygienic, cumbersome to administer and require the presence of an official to administer the tests and record the results. Breathalyzers, SOBRsafe Chairman and CEO Dave Gandini explains, may increase the levels of stress and induce anxiety among the test-takers who have to take the tests in front of one or more administrators and or other patients. Their administration can also breach patients’ privacy and erode their dignity,” a recent article reads. “SOBRsafe is out to address these issues, positioning its alcohol monitoring or detection devices as more dignified, privacy-focused, hygienic, and efficient alternatives to breathalyzers.”

To view the full article, visit https://ibn.fm/rsnOA

About SOBRsafe(TM)

Alcohol misuse is the fourth leading cause of preventable death in America, and the seventh worldwide. Yet prevention and monitoring solutions have not kept pace with this epidemic. Legacy technologies are invasive and inefficient, unhygienic and unconnected. There has to be a better way. Enter SOBRsafe(TM), where advanced transdermal (touch-based) technology detects and instantaneously reports the presence of alcohol as emitted through a user’s skin – no breath, blood or urine sample is required. With a powerful backend data platform, SOBRsafe provides next-generation, passive detection technology for the behavioral health, judicial and consumer markets, and for licensing and integration. The SOBRsafe technology is commercially available for point-of-care screening (“SOBRcheck”) and continuous monitoring (“SOBRsure”). SOBRsafe is creating a culture of prevention and support. To learn more, visit www.SOBRsafe.com.

NOTE TO INVESTORS: The latest news and updates relating to SOBR are available in the company’s newsroom at https://ibn.fm/SOBR

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